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🇺🇸 VETERAN OWNED & OPERATED

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WEAR GEAR THAT MATTERS

WEAR GEAR THAT MATTERS
  • Hall of Heroes
    • Twin Towers in a smoke-filled NYC skyline, with red "11" and blue "9" graphics, and a white DIA logo. The FDNY MEN OF 3 TRUCK
    • Thirteen fallen service members in a tribute collage with "NEVER FORGET KABUL 13" text and the DIA logo. ABBEY GATE: THE KABUL 13
    • John Chapman in snowy mountains with a rifle, next to a Medal of Honor and "REMEMBER A LEGEND" text. MIL. Legend: John Chapman
    • A red "TOP SECRET" stamp overlaying a grey city map of Benghazi. Soldiers of Benghazi
  • STOP WAITING /// GEAR UP!
    • Bearded man in a sunny desert, wearing a black "KABUL 13" t-shirt with a red DIA logo on the left sleeve. BEST SELLERS
    • A bold, black triangular emblem with a small white star centered in the bottom inner point NEW ARRIVALS
    • Man walking near the Washington Monument wearing a black T-shirt with a Ronald Reagan "GREAT" graphic. T-Shirts
    • Man walking down a city street, wearing a navy "We're Still Heading Up" hoodie Hoodies
    • Man standing in a mountainous desert setting, wearing a camouflage "KABUL 13" trucker hat and an "ABBEY GATE" t-shirt. Headwear
  • Core Collections
    • PATHFINDER Pathfinder
    • Man standing in a desert holding a rifle, wearing a red USMC 250th anniversary t-shirt with yellow graphics and a DIA logo. USMC: 250 Years of Greatness
    • Man leaning on a stone wall, wearing a black USMC "One For Chesty" t-shirt with a gold Chesty Puller portrait. Military Legends
    • Man on ship deck near burning vessel, wearing a black t-shirt, next to white "RAISE THE BLACK FLAG" text. Raise the Black Flag
    • Black t-shirt shown from a three-quarter view angled right, featuring a red "R.E.D." graphic and a soldier silhouette. Remember Everyone Deployed
  • Honoring John Chapman
  • 🇺🇸 OUR MISSION
  • ABOUT US
  • Customer Reviews
Black DIA logo featuring a central star within a triangular frame.
  • Hall of Heroes
    • Twin Towers in a smoke-filled NYC skyline, with red "11" and blue "9" graphics, and a white DIA logo. The FDNY MEN OF 3 TRUCK
    • Thirteen fallen service members in a tribute collage with "NEVER FORGET KABUL 13" text and the DIA logo. ABBEY GATE: THE KABUL 13
    • John Chapman in snowy mountains with a rifle, next to a Medal of Honor and "REMEMBER A LEGEND" text. MIL. Legend: John Chapman
    • A red "TOP SECRET" stamp overlaying a grey city map of Benghazi. Soldiers of Benghazi
  • STOP WAITING /// GEAR UP!
    • Bearded man in a sunny desert, wearing a black "KABUL 13" t-shirt with a red DIA logo on the left sleeve. BEST SELLERS
    • A bold, black triangular emblem with a small white star centered in the bottom inner point NEW ARRIVALS
    • Man walking near the Washington Monument wearing a black T-shirt with a Ronald Reagan "GREAT" graphic. T-Shirts
    • Man walking down a city street, wearing a navy "We're Still Heading Up" hoodie Hoodies
    • Man standing in a mountainous desert setting, wearing a camouflage "KABUL 13" trucker hat and an "ABBEY GATE" t-shirt. Headwear
  • Core Collections
    • PATHFINDER Pathfinder
    • Man standing in a desert holding a rifle, wearing a red USMC 250th anniversary t-shirt with yellow graphics and a DIA logo. USMC: 250 Years of Greatness
    • Man leaning on a stone wall, wearing a black USMC "One For Chesty" t-shirt with a gold Chesty Puller portrait. Military Legends
    • Man on ship deck near burning vessel, wearing a black t-shirt, next to white "RAISE THE BLACK FLAG" text. Raise the Black Flag
    • Black t-shirt shown from a three-quarter view angled right, featuring a red "R.E.D." graphic and a soldier silhouette. Remember Everyone Deployed
  • Honoring John Chapman
  • 🇺🇸 OUR MISSION
  • ABOUT US
  • Customer Reviews
    • Account

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    ABOUT DIA APPAREL CO. ABOUT DIA APPAREL CO.
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    Products

    • "Chappy" Mako Three Zero Charlie Hoodie
      Black hoodie showcasing back graphic with white "CHAPPY" text, red "MAKO 30C" lettering, soldier illustration, and sleeve flag. Man stands facing away, wearing black hoodie with white "CHAPPY" text, red "MAKO 30C" graphic, and a soldier illustration.

      "Chappy" Mako Three Zero Charlie Hoodie

      $57.95
    • "Chappy" Mako Three Zero Charlie T-Shirt
      Back of a black t-shirt featuring a white soldier graphic and bold red "MAKO 30C" text with an American flag sleeve. Man in desert mountains wearing black "CHAPPY MAKO 30C" t-shirt with soldier graphic and flag on sleeve.

      "Chappy" Mako Three Zero Charlie T-Shirt

      $29.95
    • 1942 Harley-Davidson Liberator T-Shirt
      Black t-shirt featuring a 1942 Harley-Davidson Liberator motorcycle graphic with white distressed text. Man standing in a green field with a vintage motorcycle, wearing a black "LIBERATOR" t-shirt.

      1942 Harley-Davidson Liberator T-Shirt

      $24.95
    • 3 Truck 25th Anniversary Hoodie
      Navy hoodie featuring back graphic with "WE'RE STILL HEADING UP" text, 9/11 firefighter graphic, and American flag sleeve patch. Man from behind in studio wearing navy hoodie with "We're Still Heading Up" back graphic and American flag sleeve patch.

      3 Truck 25th Anniversary Hoodie

      $57.95